Circle de Luz Social Media Content

Date: Fall 2021

Category: Branding / Visual Identity

I created social media content for the nonprofit organization Circle de Luz. Their mission is to empower young latinas through mentoring, holistic programming, and scholarships for higher education. The intention was to promote events, expand the organization’s outreach, and add personality that corresponds with the brand’s voice. To create a stronger, recognizable social media presence, I assigned ‘Liberty’, ‘Pastel Yellow’, and ‘Light Silver’ as the brand colors in order to embody the brand’s mission to encourage communication, be accessible, be sincere.